09 January 2011

The Battle of the Insurance Companies

Lately it seems that Insurance Company commercials have been all I see. From Progressive Insurance bubbly "Flo" to All State Insurances sarcastic story telling in the commercials "Mayhem is..." Clearly the serious approach to sell insurance through commercials is over (at least for now). In my opinion the Martin Agency helped inspire this new trend of light hearted humor through their many GEICO Commercials from "Cave Man" to "Pot Hole". So through all the laughs and the choices do we really note the importance of the product in hand? I believe so in some cases but it's starting to be a fine line. Let me know what you think.





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